40 Years of Tradition, Now Online — Samsø's Favourite Fishmonger
A complete digital presence for a beloved harbour fishmonger on Samsø island — own smokehouse, 172 products, and a story going back to 1985.

The Challenge
Ballen Fisk has been a cornerstone of Ballen Harbour on Samsø since 1985. Run by Mogens "Fishermogens" Hede Vollbrecht, the shop offers fresh-caught fish from the Kattegat, homemade smoked specialities, and the island's best fish cakes — but had no digital presence to match its 40-year reputation. Summer visitors and returning customers had no way to browse the selection before arriving on the island.
Our Solution
We built a clean, fast website with a full product catalogue (172 items across categories like fresh fish, smoked goods, ready meals, shellfish, and salads), a business history timeline celebrating four decades of craft, opening hours, location, and a direct link to their Facebook community. The design reflects the warmth and authenticity of the harbour shop itself.
How We Built It
Key Outcomes
Products catalogued and browsable online
Of history and story told on the website
Seasonal opening hours clearly communicated to visitors
Island's most recognised fishmonger now has a digital home